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COOOP
3 min read
Human Behaviour, Designing For Dining.
Human Behaviour" explores Design-for-Behaviour, a people-first design approach transforming spaces into successful, community-driven venues.
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Callie van der Merwe
5 min read
How a great hospitality experience is determined by 6 primary human needs.
Discover how meeting the six fundamental human needs can transform restaurant experiences, fostering deeper connections and guest loyalty.
Callie van der Merwe
5 min read
Why anchoring is so important in restaurants.
Discover how anchoring bias influences customer decisions in restaurants, shaping perceptions of value, price, and quality for higher sales.
Callie van der Merwe
4 min read
How Spaces Impact our Behaviour and Vice Versa.
Discover how the spaces we inhabit shape our behaviour, mood, and well-being, with insights from history, science, and design psychology.
Callie van der Merwe
10 min read
The Rules of Colour in Hospitality.
Uncover how colour impacts perception and behaviour in hospitality spaces, and why science and myths often collide in design applications.
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